Today is the day for fans of the anthology horror series V/H/S. The third installment of the highly controversial franchise has arrived on iTunes and On Demand and Nerdist has an exclusive look at the new TV spot out today!

V/H/S: Viral features four new short films from directors Justin Benson & Aaron Moorhead (Spring, Resolution), Gregg Bishop (Dance of the Dead), Todd Lincoln (The Apparition), Marcel Sarmiento (Deadgirl, The ABCs of Death) and Nacho Vigalondo (Extraterrestrial) and stars Patrick Lawrie, Emmy Argo, Heather Hayes, Jessica Luza, John Curran, Justin Welborn,  Mary Ralston, Michael Aaron Milligan, Gustavo Salmerón,  Marian Álvarez, Xavi Daura, Esteban Navarro, Nick Blanco, Chase Newton,  Shane Bradey and Jayden Robison. (Phew.)

A police chase after a deranged ice cream truck has captivated the attention of the greater Los Angeles area. Dozens of fame-obsessed teens flock to the streets with their video cameras and camera phones, hell-bent on capturing the next viral video. But there is something far more sinister occurring in the streets of L.A. than a simple police chase. A resounding effect plagues all those obsessed with capturing salacious footage for no other purpose than to amuse or titillate. Soon it’s revealed that the amateur filmmakers themselves are the stars of the next video, one where they face their own death.

In the clip below, check out the madness and mayhem of the third installment of the successful horror franchise that includes more guts, gore, magic, and monsters than ever before.

V/H/S: Viral is available Thursday, October 23 on iTunes / On Demand today and in theaters November 21.

Image: Magnet Releasing