The first Deadpool movie had one of the most inventive marketing campaigns that we’ve seen out of Hollywood. From Ryan Reynolds appearing in costume on a bearskin rug to narrating his own Honest Trailers episode, Fox managed to capture the tone of the Deadpool comics even before fans saw the film. Earlier this week, the Deadpool 2 campaign began with a hilarious Thanksgiving themed poster. And Marvel’s Merc with a Mouth is only getting started.
Via Collider, Deadpool 2 is the cover story for a “special” issue of Good Housekeeping, which gamely played along with Wade Wilson’s signature sense of humor. Unfortunately, this isn’t going to be the main issue of Good Housekeeping for December, because we would have loved to have seen the check out stand reactions as unsuspecting readers saw the cover topics. Our favorite is “Turkey Tips: Giving Your Family the Bird.”
Since this is only a special promotional issue, it’s not a full-length Deadpool assault on the holiday season. But it does have real recipes for âDâs Spiced Nutsâ and âCreamy Clam Skinny Dip.â Additionally, Deadpool stars in a feature about how to carve a turkey. Spoiler alert: he’s going about it the wrong way.
20th Century Fox will apparently be giving away this special installment of “Dead Housekeeping” in cities across the US, but you can see more scans from the issue over at Collider. If the rest of Deadpool 2‘s PR push keeps up this level of irreverence, then we’re dying to see how it will top the first Deadpool campaign.
What did you think about Deadpool’s journey into the domestic bliss of Good Housekeeping? Let us know in the comment section below!
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Images: 20th Century Fox/Good Housekeeping